MyWebGrocer is looking for a seasoned individual with an eye for detail to join our Shopper Marketing Team as an Account Executive to support one of our strategic retail partners, Giant Eagle. He/She will work closely with our internal Shopper Marketing, CPG Sales, Account Strategy, and Advertising Operations Teams in addition to the Giant Eagle Marketing, Merchandising and Digital/Social Teams to help execute Giant Eagle specific digital advertising campaigns for consumer packaged goods (CPG) clients. The Account Executive will act as a liaison between MWG, Giant Eagle, and CPG clients to ensure timely and successful campaign execution. He/She will build positive and influential relationships with CPG clients and the Giant Eagle Teams through fluid communication to drive CPG ad sales for Giant Eagle and MyWebGrocer.
Pre-sale responsibilities include compiling market research, creating relevant campaign recommendations, conducting client meetings/calls, and building campaign proposals.
Sales responsibilities include prospecting, securing meetings, presenting proposals/recommendations, and closing new and existing business.
Pre-campaign responsibilities include ensuring all campaign assets and details are passed to the appropriate teams – this will entail educating others on campaign requirements to ensure a timely launch and successful campaign delivery.
Work directly with the MWG Account Strategist Team and CPG clients/agencies to verify the collection, organization and management of all campaign assets and deliverables.
Strategize and aid in the development of advertising content, such as creative, ad landing pages, and video assets; coordinate graphics requests and campaign creative services as needed.
Live campaign period responsibilities include delivering weekly reports to CPG clients – presenting relevant optimization recommendations when appropriate.
Work with the MWG Account Strategist Team, Ad Operations, and Analytics Teams to facilitate trafficking, pacing, troubleshooting, and reporting throughout campaign period.
Effectively oversee campaign inventory to ensure full campaign delivery.
Work with MWG Account Strategist Team to monitor overall campaign performance, ensuring benchmarks are met and exceeded wherever possible.
Post-sales responsibilities include proactively engaging with customers to identify risk and growth opportunities, developing strategies to retain our existing client base and maximize revenue growth.
Bachelor’s degree (B.A. or B.S).
A self-starter with an ability to work in a fast paced environment.
Highly motivated to drive new business
Ability to sell digital media, track record of achieving goals
Giant Eagle Inc., is one of the nation's largest food retailers and distributors with approximately $9.9 billion in annual sales, which would make the company the 27th largest privately held company on Forbes magazine's largest private corporations list. Giant Eagle is also a recent recipient of Grocery Headquarters' Retailer of the Year Award and the EPA's ENERGY STAR Retail Partner of the Year A...ward. Founded in 1931, Giant Eagle, Inc. has grown to be the number one supermarket retailer in the region with 231 supermarkets in addition to 172 fuel and convenience stores throughout western Pennsylvania, Ohio, north central West Virginia and Maryland.
Giant Eagle was previously named America's Second Harvest Regional Retailer of the Year for its support of local food banks, and also actively supports numerous community events, the United Way, Children's Hospital, Race For The Cure and other non-profit organizations. The company also has created education initiatives such as Apples For The Students, which has provided millions of dollars in computer equipment, software and other classroom learning tools for local schools and the Be A Smart Shopper school nutrition program. Further information can be found at GiantEagle.com